Sunny Leone, while studying to be a Nurse in Canada, a classmate of sunny leone who was an exotic dancer introduced Leone to John Stevens, an agent who in turn introduced her to Jay Allen, a photographer for Penthouse magazine When picking a name for her adult career, she has said that Sunny is her real name and Leone was picked by Bob Guccione, former owner of Penthouse magazine. She posed for Penthouse magazine, and was named Penthouse Pet of the Month for the March 2001 issue, followed by a feature in the Holiday 2001 edition of Hustler magazine as a Hustler Honey. She has also appeared in other magazines including Cheri, Mystique Magazine, High Society, Swank, AVN Online, Leg World, Club International , while her online credits include ModFX Models, Suze Randall, Ken Marcus and Mac & Bumble Her pictorial credits also include working with stars like Adriana Sage, Jenna Jameson, Jelena Jensen and Aria Giovanni.In 2003, she was named "Penthouse Pet of the Year" and starred in the video Penthouse Pets in Paradise alongside Tera Patrick and Kyla Cole. In 2005 Adam & Eve appointed her as their West Coast Internet Sales Representative.
That same year, Leone signed a three-year contract with Vivid Entertainment with which she transitioned into the world of hardcore pornography, stating that she would only do lesbian scenes Her first movie released was titled Sunny and was released in December 2005. Her next movie, Virtual Vivid Girl Sunny Leone, was the first interactive title for Leone, who was the first Vivid Girl to make such a movie taking only four days to film the movie won her first AVN Award (Best Interactive DVD). She followed this with Sunny Loves Cher, which featured her first on-screen squirting, and The Female Gardner co-starring Mikayla Mendez and Daisy Marie.
Leone's last two movies under her contract with Vivid were It's Sunny in Brazil, which was filmed in Brazil. and The Sunny Experiment also starring Monique Alexander and Brea Lynn. The movies were released in October and December 2007 respectively.
In May 2007, upon re-signing her contract with Vivid for another six films, Leone agreed to perform for the first time with men on camera, but exclusively with her fiancé, Matt Erikson. That summer she also received breast augmentation, and shot her first movie under the new contract titled Sunny Loves Matt. The movie led to her to be nominated for three (out of six) AVN awards in 2009 in addition to being a choice for Female Performer of the Year. She followed up her first boy-girl title with The Other Side of Sunny in October 2008, which would be the last time she would perform with Erikson.
In January 2008, Leone revealed that she was no longer exclusive to Erikson, and had done scenes with other actors, most notably Tommy Gunn, Charles Dera, James Deenand Voodoo. In 2009, Vivid released her only movie performing with other male actors titled "Sunny B/G Adventure".Her final release under contract with Vivid – "Undress Me", once again made her exclusive to performing with just one male actor-Daniel Webber.
In August 2009, she announced the launch of her own studio, Sunlust Pictures, with Daniel Weber as her partner. With her new venture Leone announced her plans to write, direct and create her own brand of adult movies with Vivid Entertainment as her distributor.Her first independent production, The Dark Side of the Sun, was released in March 2009, and was debuted at the Erotic Heritage Museum in Las Vegas. In June 2009, she held a casting call in Las Vegas for her second independent production titled Sunny Slumber Party (released September 2009).She followed up with three other self-produced features Gia Portrait of a
Porn Star (2010) which was nominated for multiple AVN awards, Roleplay (2011) and Goddess (2012) which featured her first anal sex scene.
No longer exclusive to Vivid, Leone has started working with other studios and performers since 2009. She has managed to leverage her online popularity by striking deals with firms like PPPcard AdultPokerParty.com, Brickhouse, Flirt4Free, Totemcash and Imlive to sell and distribute her content over the internet and other media. She won the "Web Babe of the Year" at the 2008 Xbiz Awards. Her websites and business interests are run under her banner company Leone L.L.C. She indicated in an April 2012 interview that 80 per cent of the traffic on her website, and 60 per cent of her revenue comes from India
Leone was voted number 13 (up from number 41 in 2007) on Genesis magazine's "Top 100 Porn stars" list,] number 34 on Desiclubs.com's Top 50 Coolest Desis of 2004, and one of the "40 under 40" ranking on AVN Online magazine. In 2010, she was named by Maxim as one of the 12 top female stars in porn. She was voted number 82 in the Top 99 Women for 2012 in AskMen.com's list.
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